10x your
Marketing ROI with SmartMARKETING
See how much we can increase your sales using our ROI Calculator
Top Line Revenue: $0
See how much we can increase your sales using our ROI Calculator
Mass marketing is a cost but SmartMARKETING is an investment
Sending out the same message to all of your customers is the perfect recipe for losing money in your restaurants. SmartMARKETING uses your customers’ shopping behavior to target each customer with personalized ads using a fully automated marketing engine.
Automatically send the right marketing messages at the right time through the right channel to the right customer to trigger a purchase and track the purchase along the entire buyer’s journey.
Market to your customers like you know them
The first step of marketing is to know your customers’ specific shopping behavior because past behaviors drive highly profitable, targeted advertising. But how do you do that when your customer data is scattered among many apps such as POS, loyalty, online ordering, customer feedback, waitlist and reservations, and more?
We have the answer. The Milagro all-in-one commerce solution captures and stores all of the customer’s shopping behavior in one central location in order to be fully useful for effective marketing.
Automate the right message to the right customer at the right time to drive increased visits, higher average checks, and social media amplification.
Send Personalized and Relevant Ads
The most important aspect of marketing is personalization and timing.
The problem is most restaurants are sending the same message to everyone regardless of customers’ preferences or previous shopping behavior.
When you send “Kids Eat Free” to all of your customers, what if 50% of them don’t have kids?
Maximize your impact by sending the Kids Eat Free to those that do, and a "Date Night" promo with a coupon for complimentary dessert for those that don't.
Automatically thank a first-time visitor by sending them a coupon to use on their second visit.
Make the target customer feel like a VIP when the message is meant just for them.
Fully Automated Marketing
Sending out marketing messages on a regular cadence can be time-consuming.
Automate all of your marketing campaigns to be sent at a predefined frequency and to the right customers. Easy and effective.
Profitable Marketing
Highly profitable marketing is based on customers’ shopping behavior and preferences. Lack of proper technology, manpower, and resources, along manual e-marketing systems are roadblocks to effective marketing.
With Milagro’s all-in-one restaurant commerce platform you can automate highly effective and exactly targeted campaigns, escalating your ROI.
Exact ROI Matters
Measuring the basic analytics of your campaigns, like delivery rates, open rates, and clickthroughs is useful to see if your message is resonating. What you really want to know is what action the customer takes.
Milagro is the only company that tracks redemption, a key metric in determining ROI. By knowing how many and who made a purchase you can link your marketing spend to revenue generated.
Marketing Channels
A Restaurant Customer Data Platform that Generates Money
Collect and unify all customer data
Increase sales by $150,000 a year
Supercharge customer relationships
Get to know your customers personally…at least it will feel that way to them!
Unlock 100% of the value of your customer data, power growth through highly personalized and effective advertising campaigns, and enable unprecedented scale.
Outsmart your competitors by using Milagro’s all-in-one restaurant commerce platform
How can you benefit from a customer data platform (CDP)?
Milagro unlocks 100% of the value of your customer data, powering growth, and enabling unprecedented scale. Our platform seamlessly integrates 15 critical tools, featuring a managed connectivity service with a zero downtime guarantee through the company’s proprietary SmartCONNECT™ technology.
The solution provides a turnkey customer data and marketing automation platform which creates a detailed profile of each customer and tags them with their preferences, allowing for highly personalized and effective advertising campaigns.
Here are some creative ways to use the Milagro CDP:
What is a Restaurant Customer Data Platform (CDP)?
What information is available through a CDP?
Milagro’s CDP provides you access to the customers’ experiences and feedback, their channels of purchasing, whether in-store, online, or 3rd party delivery services. This allows the correlation of positive experience with higher spending and allows the restaurant to proactively address customer issues.
It starts with the transactional data: what the customer is buying, how often they are buying, what items they buy most often. In short, their complete spending behavior.
Milagro’s customer data platform does what no other platform in the industry does, gives you the ability to measure the Return On Investment (ROI) of every marketing or advertising campaign as a whole. And it drills down to identify your highest value customers based on spend.
Accessibility of data must be convenient. Actions must be automated.
It all sounds great, but let’s face it, if the CDP information is not convenient to access, easy to analyze, and clear about action items, it will not be used. This is why we built a visually attractive solution with automation powered by machine learning and AI.
How to 10x your marketing ROI?
Gather behavioral customer data
Automate your marketing campaigns
Never guesstimate, know the exact ROI of every campaign
